This type of post is called "like-farming". Its purpose is to get as many people to like or comment on posts or the page itself.
After there are enough people, the owner of the page sells it to a marketer who then has access to everyone that liked the page.
The new owner then spams everyone with their products or services.
A couple of things to look out for when you find these pages.
- Age of the page - Was the page created recently (in the last day or two)? Scroll down to the bottom of the page and you
can see when it was created. If it was very recent, it’s probably a fake page.
- Some quick math – Is a company really going to be providing 500 first class tickets to anywhere in the world? Are there
new iPhones in unsealed boxes that will be free to 1000 lucky people? A quick calculation will prove that the total can
reach into the hundreds of thousands of dollars. Mark Zuckerberg will not be giving away half is fortune to some lucky
- Terms and Conditions – Do they exist in the post details? What is the time frame for how long the contest is open for?
Any valid contest will provide this type of information as well as links to the company website where additional contest
details can be found.
- Grammar – Is the post written in broken English or with poor grammar? Companies work hard to maintain an image and will
ensure that spelling is correct, especially their company name.
The people that run these scams are unethical. Don’t fall for them. Let your friends know what the scams are so that they don’t
get caught up in them as well.
Please contact us
for information about existing scams and to learn how you can protect yourself.